The past year was less successful for automakers than the 2014th. Sales of cars fell by more than 30%.But several companies benefited from the crisis and shifted from the middle class to the budget and super-budget, in which many models are presented. Therefore, the best-selling cars in 2015 had a value below the average, and the priorities in choosing a particular vehicle for buyers have changed dramatically. This article compiled a rating of sales of cars in Russia in 2015 by models. We will get acquainted with him.
10
Toyota Camry Price of the car: 1 295 000 - 1 878 000 rubles
The model is included in the segment of the business class. But, the increased demand for budget cars did not prevent Camry sales volumes. He made 12 264 pieces. And this is despite the rise in price of a car in Russia in 2015.The implementation of the model fell by only 5.5%.The company associates a low level of falling demand with the fact that Camry is bought mainly for companies and corporations. This paradox provided the model with 10th place in the sales ranking.
9
Lada largus Car price: 510 500 - 612 700 rubles
The increased demand for this model has already passed. Sales of Lada Largus, which, incidentally, is a redesigned Renault Logan MCV, decreased by 44%.Experts for a long time predicted such a sharp drop in demand for the car, because it was too expensive for the budget model, and the price did not match the quality. The result: in the ranking of car sales in the country in 2015, Largus ranks 9th.
8
Volkswagen Polo Car price: 500 000 - 700 000 rubles
Although the car is included in the segment of budget models, it was sold very badly last year. Demand for the vehicle fell by 40%.Experts attribute this to competition with Skoda Rapid, and advertising the car as a "leader" in the budget class. But such marketing did not work well in a crisis situation. Therefore, in the ranking of sales of models last year, "German" occupies only 8th place.
7
Renault Logan Car price: 349 000 - 574 900 rubles
Sales of the cheapest foreign car in Russia fell by 15.2%.16,490 models were realized. Logan attracts with its availability and undemanding. After all, for a French company, the models in the standard configuration without bells and whistles are the main source of earnings, and not a means of attracting the client. The correct Renaut rate is the 7th place in the rating of car sales in Russia.
6
Lada 4 * 4( Niva) Car price: 435 000 - 489 000 rubles
AutoVaz loses not in all positions. The demand for "Niva" compared to the second half of 2014 grew by 5%.This is a paradox, because the implementation of other SUVs, including Chevrolet Niva is falling. Apparently, in the company Lada correctly prioritized, guessed with future trends and prepared for the crisis. Proof of this is the optimistic mood of the manufacturer, who is announcing future releases of new models. For now - 6th place in the rating of cars sold in Russia in the past year.
5
Dacia Logan Car cost: 475 500 - 690 878 rubles
Being the best-selling crossover in Russia last year, in this, the model became a real disappointment for the manufacturer. The inflated cost of the car and the lack of sales of budget bundles led to a drop in sales by 52%.A total of 16860 models were sold. But a good reserve since 2014 allowed Dacia to take the 5th place in the rating of sales of cars in Russia. The company promised to take all measures to increase the sales model next year and restore its reputation.
4
Lada Kalina Car prices: 423 100 - 558 000 rubles
The price of a car is more important than its toppings. This is evidenced by the sale of the model, which has the highest level of equipment, modern decoration and electronics. They decreased by 42%.Kalina has strongly passed in the positions, and has borrowed in the list of sales of cars only 4 place. This situation indicates that AvtoVAZ would not hurt to cut the lineup, leaving only new cars in it.
3
KIA Rio Car price: 494 900 - 844 900 rubles
Compared to 2014, the sales level of this model fell by 12.4%.Which is not fatal, considering 33,700 copies sold. The big popularity of Rio among motorists confirms the tendency of displacement of consumer demand in a niche of budgetary cars. Therefore, the well-deserved "bronze" in the rating of car sales in Russia.
2
Hyundai Solaris Car price: 455 900 - 740 400 rubles
The assembly of this model remains at the same industrial capacity as in 2014.And this is regardless of what political and economic problems occur in the country. Demand for the model fell by only 1.2%.The number of models sold was 44,455 units. Solaris for Russians has become a truly "people's" car. Therefore, "Korean", so familiar to citizens in the morning traffic jam, occupies the second place in the rating of car sales.
1
Lada Granta Car price: 368 900 - 527 000 rubles
The Lada Granta model was the best-selling vehicle in Russia in 2015.It belongs to the super-budget class of cars. Compared to 2014, its sales in the past year also decreased, but in the end, the overall decline in demand was slightly more than 15%, which is better than the average for the market. This passenger transport retained leadership even in the period of the strongest crisis, which indicates its relevance and compliance with all current trends. Home of which is a cheap price. A total of 49,542 car models were sold.